HCV Digital Media

Mediabank Managed Service is an opportunity for you to outsource the management of all of your advertising campaigns while keeping a close watch on performance via regular and detailed reports.

The advantages of Mediabank as a Managed Service is that we can limit the number of messages sent to each mobile phone for a given time period and avoid the nuisance factor. For example, a shopping center with many stores, all with competing messages, may reduce the effectiveness of mobile advertising. Mediabank knows every device within range, knows whether they acccept or reject, and knows which messages they accepted. A policy can be applied to only deliver one message per mobile phone per hour, regardless of who the advertiser is.

Another advantage of Mediabank is that it provides accurate information on how many mobile phones were detected within your area of interest, how long they spent there, where they came from and where they went to. Even if you do not send them any Mobile Messages, this information is will help you to re-arrange your retail environment and plan your marketing campaigns more effectively.

Mediabank Resellers can also take advantage of Mediabank as a Managed Service so that they can focus on selling and let Mediabank manage the details.

Mediabank Customers can take advantage of Mediabnk as a Managed Service by allocating a percentage of "air time" back to Mediabank for others to advertise on your screen. This means that you can make money from your Mediabank Digital signage and Mobile Marketing system from other advertisers.

Example Mediabank Managed Services Applications

Professional Waiting Rooms are ideal locations to promote your own products and services while generating additional revenues from Brand Sponsored advertising or community service announcements.

Hairdressers have a captive audience for periods ranging from 15 minutes to several hours. Mediabank can be used to present entertaining media as well as advertising by Brands or other local retailers

Shop Windows attract the attention of passers by and are ideal locations for Mediabank to lure customers into your store. However, it may not be your ad that gets their attention. Brand sponsored advertising is typically high quality targeted advertising that catches instant attention and generates extra revenue for you. And once you have their attention, then you can send them a "Two for One" offer or something more enticing to get them into your store.

Airport Terminals are some of the bussiest sites in the world with three types of customers, those rushing to get on a plane, those stranded for hours and those rushing to get out of the Airport.  Airports generate almost 50% of their revenues from retail sales and food services and since most of these customers are time poor, they need targeted assistance in order to maximise sales revenues.  Mediabank is ideal for delivering your targeted message to all customer types in order to capture that purchase for the urgent gift, meals and drinks, or opportunistic sale.

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